trace

Ad Campaign

Design notes:

For my Print Ad Campaign I created four full page ads for a popular men's street wear magazine. I chose the new release of a mens shoe at an existing store in the heart of a city located in the USA.

The effects and techniques I used consisted of tools such as; the hue/saturation tool, the levels and curves tool, the toning tool, and I used color variations. Along with those tools I used clipping masks and the gradient tool. Another tool worth mentioning is the shadows and highlights tool. I used this tool in an attempt to keep my textures cohesive throughout.

Here are my original images: